The legendStore sellout classic
Honey Butter Chips (Haitai, 3-pack)
Real Korean price≈ ₩1,700 (~$1.30)
Tourist-trap priceOften sold out in Myeongdong stores
💡 The 2014 shortage was national news in Korea — a decade later it still disappears from tourist-area shelves.
What Korean reviewers actually say
We read the top Korean reviews so you don't have to. Recurring themes:
- 👍 "Sweet-savory, not just sweet" — honey and butter over a salty potato chip — Korean reviewers call it dangerously balanced.
- 👍 "One bag is never enough" — the most common review is regret at not buying more; most travelers order 4–6 bags.
- 💡 Suitcase tip — bags survive checked luggage fine if packed between clothes — or grab the sturdier canister version.
Questions travelers ask
"Are Honey Butter Chips still worth it?"
Yes — the hype cooled from 2014's black-market days, but it remains the gateway Korean snack. If your local Asian market sells them, they're usually 2–3× the Korean price, so stock up here.